Last month, Bentley showcased a remarkable wave of innovation at Miami Art Week, where Bentley Americas unveiled an extraordinary collaboration with Keith “Bang Bang” McCurdy. Renowned as a globally celebrated tattoo artist and creator of iconic designs for some of the world’s most recognisable figures, McCurdy brought his visionary artistry to the forefront. His New York City studio, Bang Bang Tattoo, recently introduced the groundbreaking Magic Ink technology. This cutting-edge innovation allows tattoos to “switch on” or “off” under specific wavelengths of light, empowering clients to transform their body art dynamically and reimagine personal expression like never before.
The collaboration debuted at Miami Art Week with a one-of-a-kind art car featuring a UV-activated design, merging the artistry of two trailblazing pioneers. Both Bentley Mulliner and Bang Bang are known for transforming their clients’ unique visions into deeply personal, co-created masterpieces.
Bang Bang, alongside a team of over 35 tattoo artists across 15 countries, immortalises the personal stories of his clients through intricate and emotive designs. Similarly, Bentley Mulliner, the marque’s in-house bespoke division, specialises in crafting one-off vehicles that reflect the individuality and passions of their owners.
Artist, Bang Bang said:“This is an exciting exploration into artistic customisation in a completely new medium. Bentley provides a canvas as luxurious and transformative as my tattoo art. This project is about creating a masterpiece that celebrates individuality in motion.”
Mike Rocco, President and CEO of Bentley Americas, added:“Bentley continually pushes the boundaries of craftsmanship, personalisation, and performance. This collaboration with Bang Bang exemplifies our commitment to blending artistry with innovation, redefining what bespoke luxury can achieve.”